One of a Kind Hospitality thebrandingshop May 18, 2022
oneofakind
A PREMIER CHICAGO RESTAURANT COMPANY
One of a Kind Hospitality is a rapidly growing restauant group located in Chicago seeking a Branding/Web Team to help them meet their challenges head on
DATE: JULY 2021
INDUSTRY: RESTAURANTS | BARS
STEP ONE: Identify the needs & challenges that stand between the client & their success
The Challenge

One of a Kind had a cult following in Logan Square, Chicago, but wanted to attract new customers from across the entire city. 

The Approach

We started by tossing out their outdated websites & rebuilt 9 new sites for the restaurants.  Next we moved to consistent marketing strategies.

Chicago is a city of millennials. We dialed in our marketing & design focus just for them.
Design and style.

We built one theme for all 9 of their new websites, but designed each site 100% uniquely. This allowed the entire brand to share a single brand identity while giving each location the flexibility to express what makes them special.